Agua Mágica
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Sales tools
and FAQ’s

Mezcal Vs. Tequila

1. What is mezcal?

Mezcal is a type of distilled alcoholic beverage that originates from Mexico.

It is made from the agave plant, specifically the heart of the plant, also known as the piña.

2. What is the main difference between mezcal and tequila?

-Agave Varieties: Mezcal can be made from more than 40 agave plants, while tequila is made specifically from blue agave.

-Production Regions: Mezcal can be produced in 10 Mexican states, while tequila is primarily produced in Jalisco.

-Production Methods: Mezcal traditionally involves roasting agave piñas in underground pits,
while tequila often uses industrial ovens for cooking.

-Distillation Techniques: Mezcal is often distilled using small copper stills, while tequila typically uses large column stills.

-Flavor Profiles: Mezcal offers a wider range of flavors, including smoky, earthy, fruity, and floral notes. Tequila generally has a more herbaceous and slightly sweet flavor.

3. Can mezcal only be produced in Oaxaca?

The current list of states includes Oaxaca, Michoacan, Puebla, Guerrero, Zacatecas,
Guanajuato, Tamaulipas, San Luis Potosi, Durango, and Sinaloa.

The burgundy of mezcal

4. What are the characteristics of San Juan del Río as a region?
What makes it different from other regions in Oaxaca?

The rich soil,sublime weather conditions, fresh river water, and high-mountain altitude help the
agaves retain less water, increasing their sugar concentration, in turn developing a complex and rich flavor.

5. What is terroir, and why is it important for mezcal production? (how is mezcal like wine?)

Terroir in mezcal production encompasses soil composition, climate, altitude, and regional cultural practices.

Its importance lies in shaping agave plant growth, flavor profile, and overall quality.

Terroir contributes to the distinct regional identities and diversity of mezcal, reflecting the cultural heritage and offering consumers unique flavors and experiences.

6. What are the agaves of the region?

Mainly Espadín, Tobalá and Tepeztate.

7. What is the difference between Espadín and Tobalá?

Espadín takes 7 to 8 years to grow; it is characterized by an earthy and mineralized taste,

- Tobalá is characterized by an herbal and citrus fruit taste. We are an ensamble of both.

Artisanal production process

8. What does “artisanal process” really mean when talking about mezcal production?

It means everything is done by hand.

9. Where does the “smokey” flavor of mezcal come from?
Why is Agua Mágica’s smoke different from other mezcals?

It means everything is done by hand.

The magic in a bottle

10. What ingredients are inside our mezcal? Does it have any additives?

Agua Mágica is basically made of agave and water; there are no additives or sugar involved.

11. How long does the Agua Magica process take
(since the agave is planted till bottling and distribution)?

It takes 30 days since the agave harvest to create a bottle.

12. What are the flavors you can find in Agua Mágica, and where do they come from?

-Banana and mango: that grow in the region next to the agave fields.

-Banana leaves are used to cook the agave in the underground pit.

-Subtle smoke that comes from the type of wood and the time of cooking

-Mineral/Herbal: From the rich reddish soil that characterizes the region and the use of water from the river in the natural fermentation process.

-Almonds/Nuts: The use of wood in the process.

13. How many agaves does it take to make 1 bottle?

Our production process

Cocktails & Pairing recommendations

Ideal for Sipping

Our recommendation is to enjoy Agua Mágica neat, one sip at a time.


Oysters with rock salt
Green olives, Edamames
Oaxaca cheeses, and Honeydew

Tasting Notes

Aroma - A unique blend of cooked maguey with notes of subtle smoke, bananas and almonds.

Flavor Profile - Smooth on the palate with a sweet and highly mineralized flavor offering herbal and fresh notes with touches of cooked maguey, banana, almond, mango and caramel.

Mezcal Negroni

1.25 oz Agua Mágica Mezcal
.75 oz Campari
.75 oz Lustau Vermut
.25 oz Carpano Antica

Recipe by Yana Volfson

Naked and Famous

1.25 oz Agua Mágica Mezcal
.75 oz Campari
.75 oz Lustau Vermut
.25 oz Carpano Antica